{"id":18594,"date":"2026-03-20T09:08:12","date_gmt":"2026-03-20T12:08:12","guid":{"rendered":"https:\/\/www.interactsolutions.com\/?p=18594"},"modified":"2026-10-14T08:47:37","modified_gmt":"2026-10-14T11:47:37","slug":"esg-from-theory-to-sustainable-practice","status":"publish","type":"post","link":"https:\/\/www.interactsolutions.com\/en\/esg-from-theory-to-sustainable-practice\/","title":{"rendered":"ESG \u2013 From Theory to Sustainable Practice"},"content":{"rendered":"<h2>ESG in Practice: Connect Strategy, Governance, and Sustainability<\/h2>\n<p>For a long time, a company\u2019s success was measured primarily by profit. If the numbers at the end of the quarter were positive, the mission was considered accomplished. But the market has changed, and so has the society that consumes, invests, and works in these organizations.<\/p>\n<p>Financial results are still important, but they are no longer analyzed in isolation. Environmental impacts, relationships with people and communities, transparency, and the way decisions are made have become part of the assessment of business sustainability and continuity.<\/p>\n<p>It is in this context that ESG gains relevance. The acronym stands for the <strong>Environmental, Social, and Governance<\/strong> pillars and brings together criteria that help us understand how an organization manages its impacts, risks, and responsibilities.<\/p>\n<p>More than adopting a sustainability discourse, working with ESG requires planning, cultural change, and integration with the company\u2019s management. Commitments must be turned into objectives, targets, indicators, processes, and actions that can be tracked over time.<\/p>\n<p>In the free ebook <strong>\u201cESG \u2013 From Theory to Sustainable Practice,\u201d<\/strong> Anderson Pereira and Tain\u00e1 Klein present the fundamentals of the topic, its evolution in the business environment, and the main fronts<a href=\"https:\/\/www.interactsolutions.com\/en\/governance-the-foundation-of-esg-why-it-doesnt-make-sense-to-talk-about-the-e-and-s-without-first-addressing-the-g\/\" target=\"_blank\" rel=\"noopener\"> related to the three pillars of ESG<\/a>.<\/p>\n<p>Throughout the material, you will understand the principles of sustainability, the precautions needed to avoid practices such as greenwashing, and the main steps for implementing and evaluating an ESG model within organizations.<\/p>\n<p>In addition to the conceptual part, the ebook presents a practical approach to structuring, tracking, and analyzing information related to ESG strategy, including possibilities for applying <a href=\"https:\/\/www.interactsolutions.com\/en\/interact-suite-sa\/\" target=\"_blank\" rel=\"noopener\">Interact Suite<\/a> according to each company\u2019s reality and maturity.<\/p>\n<p>Sustainability is no longer an isolated responsibility and has become part of the business\u2019s decisions, processes, and strategy.<\/p>\n<h3 style=\"text-align: center;\"><a href=\"https:\/\/materiais.interactsolutions.com\/ebook-esg_en\" target=\"_blank\" rel=\"noopener\">Click here to download the ebook for free and discover paths to take ESG from theory to practice.<\/a><\/h3>\n","protected":false},"excerpt":{"rendered":"<p>ESG in Practice: Connect Strategy, Governance, and Sustainability For a long time, a company\u2019s success was measured primarily by profit. If the numbers at the end of the quarter were positive, the mission was considered accomplished. But the market has\u2026<\/p>\n","protected":false},"author":3,"featured_media":18595,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[1],"class_list":["post-18594","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-nao-categorizado","tipo-post-e-books-en"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>ESG \u2013 From Theory to Sustainable Practice - Interact Solutions<\/title>\n<meta name=\"description\" content=\"The acronym ESG stands for the Environmental, Social, and Governance pillars and brings together criteria that help us understand how an organization manages its impacts, risks, and responsibilities.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.interactsolutions.com\/en\/esg-from-theory-to-sustainable-practice\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"ESG \u2013 From Theory to Sustainable Practice - Interact Solutions\" \/>\n<meta property=\"og:description\" content=\"The acronym ESG stands for the Environmental, Social, and Governance pillars and brings together criteria that help us understand how an organization manages its impacts, risks, and responsibilities.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.interactsolutions.com\/en\/esg-from-theory-to-sustainable-practice\/\" \/>\n<meta property=\"og:site_name\" content=\"Interact Solutions\" \/>\n<meta property=\"article:published_time\" content=\"2026-03-20T12:08:12+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-10-14T11:47:37+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/www.interactsolutions.com\/wp-content\/uploads\/2026\/03\/Imagem02_Mockup-EN_LP_Ebook-ESG.png\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"600\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"conteudo_2\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"conteudo_2\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.interactsolutions.com\\\/en\\\/esg-from-theory-to-sustainable-practice\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.interactsolutions.com\\\/en\\\/esg-from-theory-to-sustainable-practice\\\/\"},\"author\":{\"name\":\"conteudo_2\",\"@id\":\"https:\\\/\\\/www.interactsolutions.com\\\/en\\\/#\\\/schema\\\/person\\\/68a2f4ee4f57a8ccb8862de4c85c21f5\"},\"headline\":\"ESG \u2013 From Theory to Sustainable Practice\",\"datePublished\":\"2026-03-20T12:08:12+00:00\",\"dateModified\":\"2026-10-14T11:47:37+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.interactsolutions.com\\\/en\\\/esg-from-theory-to-sustainable-practice\\\/\"},\"wordCount\":315,\"image\":{\"@id\":\"https:\\\/\\\/www.interactsolutions.com\\\/en\\\/esg-from-theory-to-sustainable-practice\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.interactsolutions.com\\\/wp-content\\\/uploads\\\/2026\\\/03\\\/Imagem02_Mockup-EN_LP_Ebook-ESG.png\",\"articleSection\":[\"N\u00e3o categorizado\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.interactsolutions.com\\\/en\\\/esg-from-theory-to-sustainable-practice\\\/\",\"url\":\"https:\\\/\\\/www.interactsolutions.com\\\/en\\\/esg-from-theory-to-sustainable-practice\\\/\",\"name\":\"ESG \u2013 From Theory to Sustainable Practice - Interact Solutions\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.interactsolutions.com\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.interactsolutions.com\\\/en\\\/esg-from-theory-to-sustainable-practice\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.interactsolutions.com\\\/en\\\/esg-from-theory-to-sustainable-practice\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.interactsolutions.com\\\/wp-content\\\/uploads\\\/2026\\\/03\\\/Imagem02_Mockup-EN_LP_Ebook-ESG.png\",\"datePublished\":\"2026-03-20T12:08:12+00:00\",\"dateModified\":\"2026-10-14T11:47:37+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/www.interactsolutions.com\\\/en\\\/#\\\/schema\\\/person\\\/68a2f4ee4f57a8ccb8862de4c85c21f5\"},\"description\":\"The acronym ESG stands for the Environmental, Social, and Governance pillars and brings together criteria that help us understand how an organization manages its impacts, risks, and responsibilities.\",\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.interactsolutions.com\\\/en\\\/esg-from-theory-to-sustainable-practice\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.interactsolutions.com\\\/en\\\/esg-from-theory-to-sustainable-practice\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.interactsolutions.com\\\/wp-content\\\/uploads\\\/2026\\\/03\\\/Imagem02_Mockup-EN_LP_Ebook-ESG.png\",\"contentUrl\":\"https:\\\/\\\/www.interactsolutions.com\\\/wp-content\\\/uploads\\\/2026\\\/03\\\/Imagem02_Mockup-EN_LP_Ebook-ESG.png\",\"width\":800,\"height\":600,\"caption\":\"ESG\"},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.interactsolutions.com\\\/en\\\/#website\",\"url\":\"https:\\\/\\\/www.interactsolutions.com\\\/en\\\/\",\"name\":\"Interact Solutions\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.interactsolutions.com\\\/en\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.interactsolutions.com\\\/en\\\/#\\\/schema\\\/person\\\/68a2f4ee4f57a8ccb8862de4c85c21f5\",\"name\":\"conteudo_2\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"ESG \u2013 From Theory to Sustainable Practice - Interact Solutions","description":"The acronym ESG stands for the Environmental, Social, and Governance pillars and brings together criteria that help us understand how an organization manages its impacts, risks, and responsibilities.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.interactsolutions.com\/en\/esg-from-theory-to-sustainable-practice\/","og_locale":"en_US","og_type":"article","og_title":"ESG \u2013 From Theory to Sustainable Practice - Interact Solutions","og_description":"The acronym ESG stands for the Environmental, Social, and Governance pillars and brings together criteria that help us understand how an organization manages its impacts, risks, and responsibilities.","og_url":"https:\/\/www.interactsolutions.com\/en\/esg-from-theory-to-sustainable-practice\/","og_site_name":"Interact Solutions","article_published_time":"2026-03-20T12:08:12+00:00","article_modified_time":"2026-10-14T11:47:37+00:00","og_image":[{"width":800,"height":600,"url":"http:\/\/www.interactsolutions.com\/wp-content\/uploads\/2026\/03\/Imagem02_Mockup-EN_LP_Ebook-ESG.png","type":"image\/png"}],"author":"conteudo_2","twitter_card":"summary_large_image","twitter_misc":{"Written by":"conteudo_2","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.interactsolutions.com\/en\/esg-from-theory-to-sustainable-practice\/#article","isPartOf":{"@id":"https:\/\/www.interactsolutions.com\/en\/esg-from-theory-to-sustainable-practice\/"},"author":{"name":"conteudo_2","@id":"https:\/\/www.interactsolutions.com\/en\/#\/schema\/person\/68a2f4ee4f57a8ccb8862de4c85c21f5"},"headline":"ESG \u2013 From Theory to Sustainable Practice","datePublished":"2026-03-20T12:08:12+00:00","dateModified":"2026-10-14T11:47:37+00:00","mainEntityOfPage":{"@id":"https:\/\/www.interactsolutions.com\/en\/esg-from-theory-to-sustainable-practice\/"},"wordCount":315,"image":{"@id":"https:\/\/www.interactsolutions.com\/en\/esg-from-theory-to-sustainable-practice\/#primaryimage"},"thumbnailUrl":"https:\/\/www.interactsolutions.com\/wp-content\/uploads\/2026\/03\/Imagem02_Mockup-EN_LP_Ebook-ESG.png","articleSection":["N\u00e3o categorizado"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.interactsolutions.com\/en\/esg-from-theory-to-sustainable-practice\/","url":"https:\/\/www.interactsolutions.com\/en\/esg-from-theory-to-sustainable-practice\/","name":"ESG \u2013 From Theory to Sustainable Practice - Interact Solutions","isPartOf":{"@id":"https:\/\/www.interactsolutions.com\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.interactsolutions.com\/en\/esg-from-theory-to-sustainable-practice\/#primaryimage"},"image":{"@id":"https:\/\/www.interactsolutions.com\/en\/esg-from-theory-to-sustainable-practice\/#primaryimage"},"thumbnailUrl":"https:\/\/www.interactsolutions.com\/wp-content\/uploads\/2026\/03\/Imagem02_Mockup-EN_LP_Ebook-ESG.png","datePublished":"2026-03-20T12:08:12+00:00","dateModified":"2026-10-14T11:47:37+00:00","author":{"@id":"https:\/\/www.interactsolutions.com\/en\/#\/schema\/person\/68a2f4ee4f57a8ccb8862de4c85c21f5"},"description":"The acronym ESG stands for the Environmental, Social, and Governance pillars and brings together criteria that help us understand how an organization manages its impacts, risks, and responsibilities.","inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.interactsolutions.com\/en\/esg-from-theory-to-sustainable-practice\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.interactsolutions.com\/en\/esg-from-theory-to-sustainable-practice\/#primaryimage","url":"https:\/\/www.interactsolutions.com\/wp-content\/uploads\/2026\/03\/Imagem02_Mockup-EN_LP_Ebook-ESG.png","contentUrl":"https:\/\/www.interactsolutions.com\/wp-content\/uploads\/2026\/03\/Imagem02_Mockup-EN_LP_Ebook-ESG.png","width":800,"height":600,"caption":"ESG"},{"@type":"WebSite","@id":"https:\/\/www.interactsolutions.com\/en\/#website","url":"https:\/\/www.interactsolutions.com\/en\/","name":"Interact Solutions","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.interactsolutions.com\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.interactsolutions.com\/en\/#\/schema\/person\/68a2f4ee4f57a8ccb8862de4c85c21f5","name":"conteudo_2"}]}},"_links":{"self":[{"href":"https:\/\/www.interactsolutions.com\/en\/wp-json\/wp\/v2\/posts\/18594","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.interactsolutions.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.interactsolutions.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.interactsolutions.com\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.interactsolutions.com\/en\/wp-json\/wp\/v2\/comments?post=18594"}],"version-history":[{"count":1,"href":"https:\/\/www.interactsolutions.com\/en\/wp-json\/wp\/v2\/posts\/18594\/revisions"}],"predecessor-version":[{"id":18598,"href":"https:\/\/www.interactsolutions.com\/en\/wp-json\/wp\/v2\/posts\/18594\/revisions\/18598"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.interactsolutions.com\/en\/wp-json\/wp\/v2\/media\/18595"}],"wp:attachment":[{"href":"https:\/\/www.interactsolutions.com\/en\/wp-json\/wp\/v2\/media?parent=18594"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.interactsolutions.com\/en\/wp-json\/wp\/v2\/categories?post=18594"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}