Professionalizing business management is essential for growth and has a direct impact on results. There is no exact moment to do this, but there are key phases in organizations that require significant change. It is necessary to reflect and broaden perspectives to new possibilities, enabling continuous growth.
After all, managers cannot keep doing things the same way—especially if they aim to grow and achieve more competitive positions in the market.
As Peter Drucker said, “If you want something new, you have to stop doing something old.”
Even if you and your team work very hard, your company will not reach its full potential without professionalizing management.
Professionalizing Management: Key Turning Points
– Strategic Planning
Strategic planning provides greater clarity regarding the business’s objectives and where it intends to go.
Working with a clear and accessible mission, vision, and values enables a strategic perspective capable of guiding professionals through short-, medium-, and long-term goals.
Knowing what to do and why to do it increases team engagement, while also ensuring sound financial management and decision-making aligned with organizational objectives.
– Corporate Governance
Exponential business growth requires a robust structure to properly manage risks and even conflicts of interest—something made possible through corporate governance.
It brings together management, direction, and control processes, as well as all practices responsible for evaluating, guiding, and monitoring executive performance.
Grounded in principles and best practices, governance supports leaders in making more assertive decisions aligned with business goals, while ensuring ethics, transparency, efficiency, and responsiveness to demands.
The absence of clear rules, practices, and processes to guide management and decision-making makes a business vulnerable, harming operational efficiency and brand credibility.
– Process Management
For all operational levels to run at full capacity, it is essential to thoroughly understand every process. This can be achieved by adopting process management, mapping, and documenting all processes across the organization, regardless of the areas they span.
Once this is done, standards must be established for how deliverables are executed, ensuring consistency.
Process management promotes continuous improvement and, at more advanced stages, automation can be incorporated to make operations more agile and customer-focused.
– Project Management
Well-structured process management naturally fosters a culture of continuous improvement and innovation.
To manage and implement the ideas generated from this environment, effective project management is required—guiding and prioritizing initiatives that align with overall objectives and contribute to the organization’s evolution.
– Customer Journey
Does your company consider customer needs and satisfaction?
Integrating the Customer Journey into the routine formalization of processes optimizes resources and positively impacts business results.
This joint approach also brings customer needs closer to operational processes, enabling the identification of improvement opportunities and increasing transparency across the customer experience.
To make this more practical, Gart Capote, Interact Ambassador and author of the world’s largest BPM book collection, developed the CCBXD method. The method aims to better understand market segment needs with greater empathy and relevance, develop powerful value propositions, design positive and memorable experiences, connect organizational processes to customer touchpoints and moments of truth, and guide leadership toward more strategic customer-focused decisions. Click here and know more information about.
– Organizational Culture
Although often underestimated, organizational culture helps a company stand out positively in the job market by attracting skilled professionals with both strong soft skills and technical expertise.
It also enhances employee satisfaction by fostering a sense of belonging. After all, culture clearly and objectively guides organizational communication, making it much easier to identify the company’s goals and objectives.
How to Put All of This into Practice?
At first glance, all the aspects mentioned above may seem far from reality. However, there is a path to be followed, and they do not need to be implemented overnight, as these changes require time.
Bringing everything together and organizing it into project phases can facilitate not only coordination but also ensure the necessary focus on each of these activities.
Having a qualified team to execute the project and implement the other areas mentioned is also essential for the organization’s success and growth. Therefore, one of the first steps is to begin training initiatives so that all involved employees feel prepared.
Another key factor for this turning point is adopting a management system that ensures full digital transformation and integration across all aspects and areas of the company.
Interact Ensures the Efficiency and Organization Your Business Needs
With Interact Suite solutions, your company can transform operations, professionalize management, and revolutionize operational strategies.
Much more than software, Interact Suite represents a new way for organizations to manage their operations and strategies. It provides comprehensive solutions to enhance and implement corporate governance, project management, process management, strategic planning, people management, analytics and strategic reporting, risk management, business continuity management, and many other capabilities.
All solutions are fully integrated, designed to boost efficiency and transparency while maximizing organizational success.
With more than 26 years of experience, Interact Suite is supported by globally recognized methodologies to ensure high-performance management, increased productivity, greater confidence in descriptive and predictive analytics, and decentralized processes.
